Using Email Marketing to Promote Your Business
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iContact Marketing Guy answers this question in a recent post on the iContact blog.
“…shoot for two or three short and helpful paragraphs every 10 days, maybe even two weeks. This is a safe way to keep your name in front of your readers wtihout feeling like you’re harassing them…[Your newsletter] is a tool to build brand recognition and trust between the sender and the receiver”
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