If you’re going to get serious about marketing your website, taking advantage of all there is to do and provide information to your prospects and clients in all of the ways that they want it…you’ve got to check out these three must have tools:

1. CutePDF Writer (free) – Convert documents to PDF files without buying Adobe’s expensive Acrobat program. Promote your website and present yourself as an expert in your field by creating an Ebook and selling it online.
2. Audacity (free) – Create podcasts for your website and iTunes.
3. Jing (free) – Instantly capture an area of your screen and record it as a video – videos can be up to 5 minutes long. Use Jing to provide customer support and even train your staff.

Check them out and tell me how you like them in the comments.