Archive for slideshare
I developed Put the Power in Your PowerPoint Presentations for an in-service for my agency. As a member of the Distance Learning team, I accepted the challenge to do this since this is an area in which I’ve done extensive reading and research. However, this is truly my first attempt at putting all of that great information into practice for a live presentation that I’m delivering. I combined information from various sources for the content, including Richard Mayer, Garr Reynolds and Cliff Atkinson.
The presentation is actually tomorrow and I still have quite a bit of practicing to do. I really wanted to be able to deliver this without notes, but I don’t see that happening since I haven’t put in as much time as I’d need to for that to be a reality.
As I’ve studied the great presenters out there, the many on TED, Garr Reynolds and Merlin Mann, I aspire to one day, deliver a talk with the conversational ease that they do. I’ve had lots of training in a more formal style and I looks like I won’t be able to make an overnight transformation, but it is something that I’m practicing.
Here’s the handout that’s referenced toward the end.
In the context of website marketing, I have advocated that businesses use SlideShare to establish themselves as an expert and increase incoming links.
Here’s the thing…as I say in my presentation, if you design your slides correctly–for a live audience–they shouldn’t be able to stand alone. So, putting a presentation that you give on SlideShare “as is” won’t be helpful for anyone viewing it. What you may, or may not, notice about the best SlideShare presentations (check out the contest winners’ presentations to see what I mean by this), is that they mimic a storybook. They use large fonts and visuals with very few words (part of a sentence) per slide. Each page is part of an ongoing story. Some presentations may have as many as 50 slides. As I mention in my presentation, this is not a problem. When you view a presentation on SlideShare, you are clicking through very rapidly. You can probably read a 50 slide presentation in 2 minutes.
Try it with the winner of the 2009 SlideShare’s World’s Best Presentation Contest…
The next time you deliver a presentation live, try out my suggestions and then give yourself some time and post a different version–more like a storybook–on SlideShare. Don’t forget to include a link back to an article on your website!
Flickr and SlideShare
I recently told you about Flickr and realized that in addition to adding it to your website marketing arsenal as a general tool, you can use it to promote and document your business or organization’s events.
Before the event…
- Post images of your flyer
- Post images of your keynote speakers, the location and any other teasers that may come to mind
During the event…
- Take and post lots of action shots…speakers giving talks, people looking at exhibit tables
- Make sure you capture those memorable moments like the audience being enthralled with the speaker or networking with enthusiasm
Flickr has lots of applications that allow you to integrate your Flickr album with your website. It’s a great way to save bandwith.
The next place is SlideShare, which I’ve raved about before as well.
SlideShare has a special place for events…http://www.slideshare.net/events
You can assign the event its category, mark its duration/date on the calendar, assign its geographical location, invite your friends to join it…other people can join the event and mark their status as “attending” or “watching“
When you create the event, you can specify whether you want images from Flickr (using the event tag) to automatically show up in your event.
Also since many events record videos, you can also embed the videos (from popular sites like YouTube, Googlevideos, Metacafe, Viddler etc.) into your event.
Once you create an event, have your presenters post their presentations in your SlideShare event space.
So, there you go…2 places to spread the word about your event. Use them for your next event and let me know how it goes in the comments!
This is a great presentation on how to use Twitter effectively…enjoy!
You don’t need to know the in’s and out’s of coding a website, but you should be aware of a few elements that will impact your website’s performance on the search engines. This presentation gives you just a few of the best practices that shouldn’t be overlooked when you work with a website designer/developer.
Let me know what you think in the comments.
Use SlideShare to Establish Yourself as an Expert and Increase Incoming Links
Posted by: Michelle | Comments (3)
What is SlideShare? With over one million registered users, SlideShare is “the best way to share your presentations with the world!”
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